There is no definition for brand. It is best identified with the word religion, because brand is persons perception of something you believe in or trust. One of the most famous brands in the world is Coca-Cola. They started to use word brand to differentiate them from the generic competition.
The most important step in every creative process. Through extensive collaboration we get to know everything about your business - on all levels of your organization, and your target audience. Diving deep into the subject makes a good brand great!
Every brand needs strategy to find itself an unique position in the market. Target audience is key! Finding position between numbers and beautiful aesthetics is our priority.
Most of the people think just logo is brand. Brand consists of logo, typography, memo, webpage, UI &UX application, T-shirt, a way of communication with customers, car you drive, almost everything you can imagine and incorporate with your business.